How did you attract/address your audience?
I made sure that the cover used colours that were bold and would stand out on a magazine rack, without them being an eyesore. The masthead was done in an elaborate front to ensure that it stood out to the audience and made the magazine look exciting. The puff used stating that the magazine contains '100 pages of content' was used to persuade the audience that they were getting good value for money. The cover model was photographed with a smiling happy face to connote to the readers that they will be happy if they read this magazine. Most of these features were also reflected on the contents page.
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