My magazine is aimed mainly at girls aged 16-25. The readers will therefore be mainly students, but their parents will have quite a high income in the C1-B demographic. It will be aimed at explorers and aspirers who have brand loyalties that centre on the latest fashion clothing and enjoy going to the more expensive music gigs. They will frequently purchase music, most likely in the modern download fashion rather than on CD. Their other interest may include shopping and movies.
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