The magazine masthead is Aspire. This connotes a sense of looking towards the
future, which is what students are doing in education, preparing for the
future. It tells the students to think
about what they want to get out of life and suggests that this magazine can
help them to achieve. The use of white
on green ensures that the title is bold and stands out. Also, green is a calm and positive colour as
it connotes to the environment and nature, and it is a neutral colour that
appeals to both the male and female gender.
The font used is fluid and informal, targeting a young audience.
The model used for the central image is smiling and
happy. This connotes to the reader that
the magazine will be enjoyable to read.
This is backed up with a landscape background connoting that reading the
magazine will be relaxing.
The cover lines in pink and white contrast to the green and
brown shades of the background. They
also add a fun and vibrant feel to the magazine suggesting that it is a fun and
interesting read. The cover lines are
positioned on the bottom edges of the cover so that they don’t disrupt the
impact of the central image.
The contents page uses images to break up the text. This makes it more appealing on the eye and
less like a newspaper. The use of green
echoes the theme first presented on the front of the magazine making it look
professional and well thought about.
Laying it out in two columns like a newspaper makes it seem grown up and
mature, which most students want to start to feel.
The masthead of this magazine is Impact. This connotes to the audience that the magazine will have a large effect on their lives. Using a formal and structured font connotes a sense of being grown up and mature, showing this is for students who want to get good grades rather than those who want to party.
The grown up feel of the magazine is also reflected in the
central image used. The striking black
and white contrast of the image makes it stand out and appear formal. The formality may be to make the reader feel
more grown up and well educated, to treat them like an adult. The lack of human features and bright colours
shows us that the magazine is going to get to the point of informing us without
messing around.
The contents page is spread out on a double page spread,
allowing for an introduction to the magazine from the editor. It also allows for the contents to be laid
out in an aesthetically pleasing shape, in order to engage the interest of the
reader. The use of yellow attracts your
attention to parts of the page that are viewed as being of significant interest
and it also breaks up the page to make it more interesting for a youth audience
to look at.




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